Why Small Business Needs Social Networks

You've probably heard this statement before: Small business owners need to use online social networks. But maybe you've never heard statistics that tell you why. This study by Wetpaint and the Altimeter Group spells it out pretty clearly: The study shows that small business owners who have engaged in social media have boosted their sales significantly.
In fact, the study indicates that businesses that utilize online communities like Facebook and LinkedIn have increased their revenues by 18 percent in the past 12 months. It also finds that social media efforts tends to build on themselves.
What does that mean to you? The more you put your name out there through social networking, the farther your brand will reach.